Practical guides for platforms, broadcasters, and distributors building short drama catalogues.
Everything streaming platforms, broadcasters, and distributors need to know about licensing short drama (vertical drama) IP in 2025 — terms, pricing models, exclusivity, and common pitfalls.
Read the guide →A practical playbook for streaming platforms launching or scaling a vertical drama catalogue — sourcing strategy, language mix, refresh cadence, and the metrics that actually drive retention.
Read the guide →Dubbed short dramas underperform locally produced originals on every retention metric. We break down the data behind why native-language short drama is now table stakes for serious platforms.
Read the guide →A region-by-region breakdown of short drama and vertical drama demand — South Asia, Southeast Asia, MENA, LATAM, Africa, Europe, East Asia, and North America — and what languages buyers should prioritize.
Read the guide →How short drama copyright works, why chain-of-title matters more in this format than in traditional TV, and how to spot a clean licensable catalogue versus a risky one.
Read the guide →Vertical drama (also called short drama or micro drama) is the fastest-growing video format in mobile entertainment. This guide explains what it is, how it differs from traditional TV, who watches it, and how platforms and brands are building around it.
Read the guide →A practical pricing guide for short drama, vertical drama and micro-drama licensing in 2026 — per-title fee ranges, MG plus rev-share, bulk catalogue, and what actually drives price up or down.
Read the guide →Vertical drama, short drama, micro-drama, microdrama and mini drama describe the same format — a mobile-first 60-90 second serialised drama shot in 9:16. This guide explains where each term is used and why it matters for licensing.
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